Shortlisted in the Gerety Awards 2022
Problem: The lack of diversity in STEM leads to bias in technology.
Insight: 80% of the search results for "beautiful face, skin, woman" don’t include women of color.
Solution: Help make careers in STEM more accessible for women of color.
Insight: 80% of the search results for "beautiful face, skin, woman" don’t include women of color.
Solution: Help make careers in STEM more accessible for women of color.
What I did for this campaign: Wrote headlines for the print ads alongside my senior writer, Regina Strong.
Media Placements: Vogue, Cosmopolitan, Harper's, InStyle, Allure
Creative Director: Grace Chu
ACDs: Matthew Scott (copy), Kristen Murphy (art)
Art Directors: Adriana Dickerson, Zooey Creel
Senior Copywriter: Regina Strong
Copywriter: Shaoli Yusaf
Media Placements: Vogue, Cosmopolitan, Harper's, InStyle, Allure
Creative Director: Grace Chu
ACDs: Matthew Scott (copy), Kristen Murphy (art)
Art Directors: Adriana Dickerson, Zooey Creel
Senior Copywriter: Regina Strong
Copywriter: Shaoli Yusaf
![](https://cdn.myportfolio.com/a402499a-8e36-47b5-933b-8528b1b732ab/b43a8c57-3d64-44ce-a239-dd01aaadbf91_rw_3840.jpg?h=887a11aa74531a096a84847222baca19)
![](https://cdn.myportfolio.com/a402499a-8e36-47b5-933b-8528b1b732ab/20b46ef8-9648-441d-8705-46c4f08593a8_rw_3840.jpg?h=55ca5721d335c53fa08de4f838d7c4f8)
![](https://cdn.myportfolio.com/a402499a-8e36-47b5-933b-8528b1b732ab/4dc4e30e-6720-40fb-a566-188cd124ea6b_rw_3840.jpg?h=85865d68753f6dc80ae61a168c180c5b)
Find the Full Spread Below:
![](https://cdn.myportfolio.com/a402499a-8e36-47b5-933b-8528b1b732ab/4add0c24-0ac5-4842-ab7a-53273a42b81f_rw_1920.jpg?h=234d15b4ee228677ce33236284bd638f)
![](https://cdn.myportfolio.com/a402499a-8e36-47b5-933b-8528b1b732ab/edd42d45-8653-4488-90bb-bdeb7ffbe4d3_rw_3840.jpg?h=a4b4bc53b9a2ae2441dbd7aaa8df69fe)
![](https://cdn.myportfolio.com/a402499a-8e36-47b5-933b-8528b1b732ab/a586eb8a-5cc2-4001-8863-3007044bde01_rw_3840.jpg?h=a7ed4a51e97b6d3d104c2e5b121e636d)
![](https://cdn.myportfolio.com/a402499a-8e36-47b5-933b-8528b1b732ab/5575e635-7d3f-45a6-b0f5-771616a53590_rw_3840.jpg?h=51d66bee8c7a9d6c6007b82f9f36544f)
![](https://cdn.myportfolio.com/a402499a-8e36-47b5-933b-8528b1b732ab/f2eade31-7d02-4568-b990-0bfd9dd8617f_rw_1920.jpg?h=a456dacb3831a798031d1d6a488cf42d)
![](https://cdn.myportfolio.com/a402499a-8e36-47b5-933b-8528b1b732ab/30fe257e-8ea7-4640-a6ad-a7376fc2466c_rw_1920.jpg?h=5f58efc02be5ab22501964252145811e)
![](https://cdn.myportfolio.com/a402499a-8e36-47b5-933b-8528b1b732ab/a5481aff-890f-4dc4-ac09-bb0b480d9b78_rw_1920.jpg?h=93001018505e08435d912ac4a3f28507)
![](https://cdn.myportfolio.com/a402499a-8e36-47b5-933b-8528b1b732ab/ca2d3b2f-7e00-416a-a408-a828866f97dc_rw_3840.jpg?h=a797ee3d98eb47923e6e590b15873ced)
![](https://cdn.myportfolio.com/a402499a-8e36-47b5-933b-8528b1b732ab/4c60003a-b1df-48df-b3c4-52bfa9cbc3c9_rw_3840.jpg?h=a1711ef626c72cb446eda10990ee08b6)
![](https://cdn.myportfolio.com/a402499a-8e36-47b5-933b-8528b1b732ab/18d318f6-bc7b-4441-8f5c-8e21c0e4d613_rw_3840.jpg?h=605f7769a29e1317ee572c68d467549b)
![](https://cdn.myportfolio.com/a402499a-8e36-47b5-933b-8528b1b732ab/7f2c6c7c-2807-4f43-b35d-1245d81d4c5b_rw_1920.jpg?h=838f32c8a509244bf811c5df1d8c865d)
![](https://cdn.myportfolio.com/a402499a-8e36-47b5-933b-8528b1b732ab/a6769a96-2c53-4ce9-b83f-a85901fb58a7_rw_1920.jpg?h=97a807349f22b88cc83aef610371bc42)